Blank walls and empty windows are missed opportunities for marketing. These empty spaces can easily become cost-effective marketing solutions with custom vinyl and window graphics!
Custom-printed decals and wraps turn interior and exterior walls and windows into vibrant billboards to promote a business, communicate with customers, build brand identity, advertise, and more. These solutions often cost far less than traditional signage and require no floor space, making them a thrifty option for any business with a brick-and-mortar location.
What can vinyl wall graphics be used for?
There are many ways that wall graphics can be used to reach a target audience. They can be installed both indoors and outdoors. Some of the most common uses of vinyl wall graphics are:
- Promote services or products
- Share a mission statement or company philosophy
- Tell the brand’s story with a timeline
- Celebrate a milestone or accomplishment
- Display business hours and contact information
- Give wayfinding and directional guidance
How are vinyl wall graphics cost-effective?
Before the advent of vinyl wall graphics, businesses had few options when it came to using empty wall space for marketing purposes. Painted murals, large posters, framed signage, and even wallpaper were common choices, but their drawbacks included cost, durability, and limited flexibility.
Vinyl graphics from Signco are a more versatile and budget-friendly option because they are digitally designed and printed in-house, eliminating the need for specialized design, printing, framing, or mounting hardware. Instead of taking days to install, wall decals and wraps can be applied in less than a day. Signco only works with premium vinyl products, ensuring that the wall graphics resist fading and wear – no need for constant touch-ups or replacements!
What are the benefits of window graphics?
Window graphics immediately boost visibility on the street and are easy to install and remove. They help build brand awareness and reach potential customers in ways that rooftop and monument signage cannot achieve.
Eye-catching window graphics grab the attention of foot traffic and drivers because they are at eye level. Such real-time impressions drive impulse visits. Plus, for businesses with limited signage options, like strip malls or other shared spaces, window graphics help the storefront stand out with clear brand messaging. And since window graphics can be installed and removed so easily, they are as changeable as the seasons. New promotions, products, and services are shared easily, quickly and affordably.
Businesses today have a variety of vinyl installation types to choose from. Even transparency can be controlled to allow the desired level of light to enter through the wrapped windows. Perforated options provide privacy from the outside while allowing customers and employees to see out.
How long do window and wall graphics last?
The lifespan of window and wall graphics can vary depending on location and exposure to the sun, but Signco’s vinyl products generally last for several years.
The difference comes from working only with premium 3M vinyl products, all engineered for durability and fade resistance. The high-quality 3M adhesive vinyls, paired with Signco’s expert installation team, also prevent the wraps from peeling, lifting, or bubbling. Once installed, window and wall graphics require very little maintenance, only an occasional cleaning with a soft cloth and mild cleaner to prevent dirt buildup and UV damage. Other than that, expect these graphics to keep their bright colors and remain attached throughout their entire lifespan.
